What are the ongoing responsibilities of a Social Media Content Creator?

• Create and publish content tailored for key social channels e.g. LinkedIn, Instagram, YouTube etc.
• Advise senior leaders on social strategy and emerging trends
• Manage content calendars and scheduling using Sprout and Hearsay
• Analyse performance using Datorama, Power BI, and Quid
• Edit multimedia assets with Adobe Premiere and Photoshop
• Work independently while collaborating effectively with others
• Ensure all content reflects a client-first mindset

What ideal qualifications, skills and experience would help someone to be successful?

Experience, Education & Certifications

• 5–8 years in social media or digital marketing
• Experience in financial services is a plus

Technical Skills

• Strong grasp of platform best practices and cultural trends
• Skilled in content creation and agile delivery
• Proficient with Sprout, Hearsay, Datorama, Power BI, Quid, Adobe Premiere, and Photoshop

Soft Skills

• Confident communicator with senior stakeholders
• Detail-focused and thrives under pressure

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