Full job description

Marketing & Social Media Manager – Job Description

The Marketing & Social Media Manager is responsible for managing and growing Beauty Room Salon & Spa’s brand presence and supporting sales across all branches.

Key Responsibilities

• Plan and execute monthly marketing campaigns and promotions.
• Manage all social media platforms, including Instagram and TikTok.
• Create and coordinate engaging content, Reels, Stories, photos and videos.
• Maintain a consistent and professional Beauty Room brand image.
• Promote salon services, new launches, offers and retail products.
• Coordinate influencers, collaborations and partnerships.
• Monitor competitors, beauty trends and new marketing opportunities.
• Work with branch managers to identify services and periods requiring marketing support.
• Support client acquisition, engagement, retention and rebooking initiatives.
• Track marketing and social media performance and provide monthly reports.
• Measure the effectiveness of campaigns based on engagement, enquiries, bookings and sales.

Main Objective:
To strengthen the Beauty Room brand, attract new clients, engage existing clients and use effective marketing to support the growth of the business.

Work Location: In person