Marketing Executive

Full job description

We are looking for Marketing Executive with FMCG Experience.

  • Assist in planning and executing brand marketing and trade marketing activities.
  • Coordinate product launches, promotional campaigns, and in-store activations.
  • Monitor sales performance and provide insights to improve market penetration.
  • Conduct market research and analyze consumer trends, competitor activities, and customer preferences.
  • Work closely with the sales team to develop and implement promotional programs.
  • Manage relationships with advertising agencies, suppliers, and external partners.
  • Track and evaluate the effectiveness of marketing campaigns and promotional activities.
  • Support the development of marketing materials, including POSM (Point of Sale Materials), brochures, and digital content.
  • Ensure brand consistency across all marketing channels and customer touchpoints.
  • Prepare regular reports on campaign performance, market trends, and marketing budgets.
  • Coordinate merchandising activities and ensure proper product visibility at retail outlets.
  • Assist in managing marketing budgets and controlling promotional expenses.

Work Location: In person


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